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WheyWise compares protein powder prices across the UK so you can see every bag side by side and buy on facts, not whatever shows up first on Google. Updated weekly from 85+ retailers.

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Optimum Nutrition

Optimum Nutrition Whey Protein: Compare UK Prices

Every Optimum Nutrition protein product tracked, ranked by cost per 25g protein. Live UK pricing across stocking retailers, updated weekly.

115 products tracked·98+ retailers·Weekly updates
Cheapest right now·top 4 of 115
#1Optimum Nutrition Gold Standard 100% Whey Protein Powder
Optimum Nutrition
Gold Standard 100% Whey Protein Powder
£0.50/ 25g
#2Optimum Nutrition Serious Mass 5.4kg
Optimum Nutrition
Serious Mass 5.4kg
£0.62/ 25g
#3Optimum Nutrition Gold Standard 100% Plant Protein 684g – Vegan Protein Powder | 24g Protein
Optimum Nutrition
Gold Standard 100% Plant Protein 684g – Vegan Protein Powder | 24g Protein
£0.75/ 25g
#4Optimum Nutrition Gold Standard 100% Whey Protein Powder
Optimum Nutrition
Gold Standard 100% Whey Protein Powder
£0.84/ 25g
Optimum Nutrition

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Is Optimum Nutrition a good brand?

Optimum Nutrition is the right choice when certified-clean whey protein matters more than rock-bottom price. Gold Standard 100% Whey is Informed Choice certified, with England Rugby and Elite Series variants additionally Informed Sport registered, useful if you compete in tested sport. The range goes well beyond the flagship whey: Gold Standard Whey Isolate, Gold Standard Plant for vegans, Gold Standard Casein for a slow overnight protein, and Serious Mass for bulking. On Gold Standard Whey the larger 4.54kg tub almost always works out cheaper per 25g of protein than the 2.27kg, so sizing up is the simplest saving. WheyWise tracks 91 Optimum Nutrition products across 5 categories. The cheapest right now is £0.84 per 25g of protein on Gold Standard 100% Whey Protein Powder 4.54kg, ranging up to £3.96 across 11 UK retailers. Third-party retailers like Amazon and Holland and Barrett regularly undercut Optimum Nutrition's own site, so sort the table below to find the cheapest for the exact product and size you want.

CHEAPESTOptimum Nutrition Gold Standard 100% Whey Protein Powder

Optimum Nutrition

Gold Standard 100% Whey Protein Powder

Whey concentrate
73 bought·Salted Caramel (best before date 11/25) · 2.2kg
Protein
19.8g
Kcal
93
Carbs
1.3g
Clean
68
£0.50per 25g protein
£34.99 bag·1 retailer
View deal
CHEAPEST● TrendingOptimum Nutrition Gold Standard 100% Whey Protein Powder
Optimum Nutrition

Gold Standard 100% Whey Protein Powder

Whey concentrate2.2kg
73 bought this week
Protein
19.8g
Kcal
93
Carbs
1.3g
Clean
68
£0.50per 25g protein
£34.99 bag·1 retailer
View deal
BULK GAINSOptimum Nutrition Serious Mass 5.4kg

Optimum Nutrition

Serious Mass 5.4kg

Mass gainer
91 bought·Chocolate Mint Short Dated 02/26 · 5.4kg
Protein
3.8g
Kcal
94
Carbs
18.8g
Clean
47
£0.62per 25g protein
£19.99 bag·1 retailer
View deal
BULK GAINSOptimum Nutrition Serious Mass 5.4kg
Optimum Nutrition

Serious Mass 5.4kg

Mass gainer5.4kg
91 bought this week
Protein
3.8g
Kcal
94
Carbs
18.8g
Clean
47
£0.62per 25g protein
£19.99 bag·1 retailer
View deal
CHEAPESTOptimum Nutrition Gold Standard 100% Plant Protein 684g – Vegan Protein Powder | 24g Protein

Optimum Nutrition

Gold Standard 100% Plant Protein 684g – Vegan Protein Powder | 24g Protein

Vegan
82 bought·Vanilla · 684g
Protein
18.3g
Kcal
100
Carbs
1.7g
Clean
87
£0.75per 25g protein
£14.95 bag·1 retailer
View deal
CHEAPEST● TrendingOptimum Nutrition Gold Standard 100% Plant Protein 684g – Vegan Protein Powder | 24g Protein
Optimum Nutrition

Gold Standard 100% Plant Protein 684g – Vegan Protein Powder | 24g Protein

Vegan684g
82 bought this week
Protein
18.3g
Kcal
100
Carbs
1.7g
Clean
87
£0.75per 25g protein
£14.95 bag·1 retailer
View deal
Optimum Nutrition Gold Standard 100% Whey Protein Powder

Optimum Nutrition

Gold Standard 100% Whey Protein Powder

Whey concentrate
Various · 4.54kg
Protein
19.8g
Kcal
93
Carbs
1.3g
Clean
73
£0.84per 25g protein
£119.99 bag·1 retailer
View deal
Optimum Nutrition Gold Standard 100% Whey Protein Powder
Optimum Nutrition

Gold Standard 100% Whey Protein Powder

Whey concentrate4.54kg
Protein
19.8g
Kcal
93
Carbs
1.3g
Clean
73
£0.84per 25g protein
£119.99 bag·1 retailer
View deal
Optimum Nutrition Gold Standard 100% Whey Protein

Optimum Nutrition

Gold Standard 100% Whey Protein

Whey concentrate
Supplement · 4.54kg
Protein
19.8g
Kcal
95
Carbs
1.4g
Clean
71
£0.84per 25g protein
£119.99 bag·1 retailer
View deal
● TrendingOptimum Nutrition Gold Standard 100% Whey Protein
Optimum Nutrition

Gold Standard 100% Whey Protein

Whey concentrate4.54kg
Protein
19.8g
Kcal
95
Carbs
1.4g
Clean
71
£0.84per 25g protein
£119.99 bag·1 retailer
View deal
HIGHEST PROTEIN %Optimum Nutrition Gold Standard 100% Whey Protein 908g – 30 Servings | 24g Protein

Optimum Nutrition

Gold Standard 100% Whey Protein 908g – 30 Servings | 24g Protein

Mass gainer
77 bought·Extreme Milk Chocolate · 908g
Protein
19.8g
Kcal
93
Carbs
1.3g
Clean
51
£0.87per 25g protein
£24.95 bag·1 retailer
View deal
HIGHEST PROTEIN %Optimum Nutrition Gold Standard 100% Whey Protein 908g – 30 Servings | 24g Protein
Optimum Nutrition

Gold Standard 100% Whey Protein 908g – 30 Servings | 24g Protein

Mass gainer908g
77 bought this week
Protein
19.8g
Kcal
93
Carbs
1.3g
Clean
51
£0.87per 25g protein
£24.95 bag·1 retailer
View deal
Optimum Nutrition Gold Standard 100% Whey Protein

Optimum Nutrition

Gold Standard 100% Whey Protein

Whey concentrate
Vanilla · 4.5kg
Protein
19.8g
Kcal
93
Carbs
1.3g
Clean
69
£0.91per 25g protein
£129.99 bag·1 retailer
View deal
● TrendingOptimum Nutrition Gold Standard 100% Whey Protein
Optimum Nutrition

Gold Standard 100% Whey Protein

Whey concentrate4.5kg
Protein
19.8g
Kcal
93
Carbs
1.3g
Clean
69
£0.91per 25g protein
£129.99 bag·1 retailer
View deal
CHEAPESTOptimum Nutrition Gold Standard 100% Whey 2.27kg

Optimum Nutrition

Gold Standard 100% Whey 2.27kg

Whey isolate
96 bought·Vanilla · 4.5kg
Protein
19.8g
Kcal
93
Carbs
1.3g
Clean
83
£0.91per 25g protein
£129.99 bag·1 retailer
View deal
CHEAPEST● TrendingOptimum Nutrition Gold Standard 100% Whey 2.27kg
Optimum Nutrition

Gold Standard 100% Whey 2.27kg

Whey isolate4.5kg
96 bought this week
Protein
19.8g
Kcal
93
Carbs
1.3g
Clean
83
£0.91per 25g protein
£129.99 bag·1 retailer
View deal
TRENDINGOptimum Nutrition Gold Standard Whey Protein Powder 4.54kg

Optimum Nutrition

Gold Standard Whey Protein Powder 4.54kg

Whey concentrate
83 bought·VANILLA ICE CREAM · 4.54kg
Protein
19.8g
Kcal
93
Carbs
1.3g
Clean
70
£0.93per 25g protein
£132.99 bag·1 retailer
View deal
TRENDINGOptimum Nutrition Gold Standard Whey Protein Powder 4.54kg
Optimum Nutrition

Gold Standard Whey Protein Powder 4.54kg

Whey concentrate4.54kg
83 bought this week
Protein
19.8g
Kcal
93
Carbs
1.3g
Clean
70
£0.93per 25g protein
£132.99 bag·1 retailer
View deal
TRENDINGOptimum Nutrition Gold Standard 100% Whey Protein 4.54kg Delicious Strawberry

Optimum Nutrition

Gold Standard 100% Whey Protein 4.54kg Delicious Strawberry

Whey concentrate
96 bought·Delicious Strawberry · 4.54kg
Protein
19.8g
Kcal
93
Carbs
1.3g
Clean
67
£0.94per 25g protein
£134.99 bag·1 retailer
View deal
TRENDINGOptimum Nutrition Gold Standard 100% Whey Protein 4.54kg Delicious Strawberry
Optimum Nutrition

Gold Standard 100% Whey Protein 4.54kg Delicious Strawberry

Whey concentrate4.54kg
96 bought this week
Protein
19.8g
Kcal
93
Carbs
1.3g
Clean
67
£0.94per 25g protein
£134.99 bag·1 retailer
View deal
Optimum Nutrition Gold Standard 100% Whey Protein Banana Cream 2.28kg

Optimum Nutrition

Gold Standard 100% Whey Protein Banana Cream 2.28kg

Whey concentrate
Banana Cream · 2.28kg
Protein
19.8g
Kcal
93
Carbs
1.3g
Clean
72
£0.97per 25g protein
£70.00 bag·1 retailer
View deal
● TrendingOptimum Nutrition Gold Standard 100% Whey Protein Banana Cream 2.28kg
Optimum Nutrition

Gold Standard 100% Whey Protein Banana Cream 2.28kg

Whey concentrate2.28kg
Protein
19.8g
Kcal
93
Carbs
1.3g
Clean
72
£0.97per 25g protein
£70.00 bag·1 retailer
View deal
TRENDINGOptimum Nutrition Gold Standard 100% Whey Powder Strawberry 2.28kg

Optimum Nutrition

Gold Standard 100% Whey Powder Strawberry 2.28kg

Whey concentrate
93 bought·Strawberry · 2.28kg
Protein
19.8g
Kcal
93
Carbs
1.3g
Clean
68
£0.97per 25g protein
£70.00 bag·1 retailer
View deal
TRENDINGOptimum Nutrition Gold Standard 100% Whey Powder Strawberry 2.28kg
Optimum Nutrition

Gold Standard 100% Whey Powder Strawberry 2.28kg

Whey concentrate2.28kg
93 bought this week
Protein
19.8g
Kcal
93
Carbs
1.3g
Clean
68
£0.97per 25g protein
£70.00 bag·1 retailer
View deal
TRENDINGOptimum Nutrition Gold Standard 100% Whey Powder French Vanilla Crème 2.28kg

Optimum Nutrition

Gold Standard 100% Whey Powder French Vanilla Crème 2.28kg

Whey concentrate
87 bought·French Vanilla Crme · 2.28kg
Protein
19.8g
Kcal
93
Carbs
1.3g
Clean
71
£0.97per 25g protein
£70.00 bag·1 retailer
View deal
TRENDINGOptimum Nutrition Gold Standard 100% Whey Powder French Vanilla Crème 2.28kg
Optimum Nutrition

Gold Standard 100% Whey Powder French Vanilla Crème 2.28kg

Whey concentrate2.28kg
87 bought this week
Protein
19.8g
Kcal
93
Carbs
1.3g
Clean
71
£0.97per 25g protein
£70.00 bag·1 retailer
View deal
TRENDINGOptimum Nutrition Gold Standard 100% Whey Protein Double Rich Chocolate 2.26kg

Optimum Nutrition

Gold Standard 100% Whey Protein Double Rich Chocolate 2.26kg

Whey concentrate
87 bought·Double Rich Chocolate · 2.26kg
Protein
19.8g
Kcal
93
Carbs
1.3g
Clean
68
£0.98per 25g protein
£70.00 bag·1 retailer
View deal
TRENDINGOptimum Nutrition Gold Standard 100% Whey Protein Double Rich Chocolate 2.26kg
Optimum Nutrition

Gold Standard 100% Whey Protein Double Rich Chocolate 2.26kg

Whey concentrate2.26kg
87 bought this week
Protein
19.8g
Kcal
93
Carbs
1.3g
Clean
68
£0.98per 25g protein
£70.00 bag·1 retailer
View deal
Optimum Nutrition Gold Standard 100% Whey Protein Chocolate Hazelnut 2.27kg

Optimum Nutrition

Gold Standard 100% Whey Protein Chocolate Hazelnut 2.27kg

Whey concentrate
Chocolate Hazelnut · 2.27kg
Protein
19.8g
Kcal
93
Carbs
1.3g
Clean
70
£0.98per 25g protein
£70.00 bag·1 retailer
View deal
● TrendingOptimum Nutrition Gold Standard 100% Whey Protein Chocolate Hazelnut 2.27kg
Optimum Nutrition

Gold Standard 100% Whey Protein Chocolate Hazelnut 2.27kg

Whey concentrate2.27kg
Protein
19.8g
Kcal
93
Carbs
1.3g
Clean
70
£0.98per 25g protein
£70.00 bag·1 retailer
View deal
Optimum Nutrition Gold Standard 100% - 5lb

Optimum Nutrition

Gold Standard 100% - 5lb

Whey concentrate
Salted Caramel · 2.26796kg
Protein
19.3g
Kcal
94
Carbs
1.1g
Clean
70
£1.00per 25g protein
£69.99 bag·1 retailer
View deal
● TrendingOptimum Nutrition Gold Standard 100% - 5lb
Optimum Nutrition

Gold Standard 100% - 5lb

Whey concentrate2.26796kg
Protein
19.3g
Kcal
94
Carbs
1.1g
Clean
70
£1.00per 25g protein
£69.99 bag·1 retailer
View deal
Optimum Nutrition Gold Standard 100% Whey (2.27kg / 2kg)

Optimum Nutrition

Gold Standard 100% Whey (2.27kg / 2kg)

Whey concentrate
2.27kg - White Chocolate Raspberry · 2.27kg
Protein
19.8g
Kcal
93
Carbs
1.3g
Clean
67
£1.00per 25g protein
£71.99 bag·1 retailer
View deal
● TrendingOptimum Nutrition Gold Standard 100% Whey (2.27kg / 2kg)
Optimum Nutrition

Gold Standard 100% Whey (2.27kg / 2kg)

Whey concentrate2.27kg
Protein
19.8g
Kcal
93
Carbs
1.3g
Clean
67
£1.00per 25g protein
£71.99 bag·1 retailer
View deal
Optimum Nutrition Gold Standard 100% Whey Powder Vanilla Ice Cream 2.2kg

Optimum Nutrition

Gold Standard 100% Whey Powder Vanilla Ice Cream 2.2kg

Whey concentrate
Vanilla Ice Cream · 2.2kg
Protein
19.8g
Kcal
93
Carbs
1.3g
Clean
69
£1.01per 25g protein
£70.00 bag·1 retailer
View deal
● TrendingOptimum Nutrition Gold Standard 100% Whey Powder Vanilla Ice Cream 2.2kg
Optimum Nutrition

Gold Standard 100% Whey Powder Vanilla Ice Cream 2.2kg

Whey concentrate2.2kg
Protein
19.8g
Kcal
93
Carbs
1.3g
Clean
69
£1.01per 25g protein
£70.00 bag·1 retailer
View deal
Optimum Nutrition Whey Protein Powder 100% Concentrate

Optimum Nutrition

Whey Protein Powder 100% Concentrate

Whey concentrate
Chocolate Flavour Per Easytomix For Muscle Growth and Maintenance · 899g
Protein
19g
Kcal
94
Carbs
1.3g
Clean
68
£1.01per 25g protein
£27.70 bag·1 retailer
View deal
● TrendingOptimum Nutrition Whey Protein Powder 100% Concentrate
Optimum Nutrition

Whey Protein Powder 100% Concentrate

Whey concentrate899g
Protein
19g
Kcal
94
Carbs
1.3g
Clean
68
£1.01per 25g protein
£27.70 bag·1 retailer
View deal
Optimum Nutrition Gold Standard 100% Whey 4.54kg

Optimum Nutrition

Gold Standard 100% Whey 4.54kg

Whey concentrate
Delicious Strawberry · 4.54kg
Protein
19.8g
Kcal
93
Carbs
1.3g
Clean
73
£1.01per 25g protein
£144.99 bag·1 retailer
View deal
● TrendingOptimum Nutrition Gold Standard 100% Whey 4.54kg
Optimum Nutrition

Gold Standard 100% Whey 4.54kg

Whey concentrate4.54kg
Protein
19.8g
Kcal
93
Carbs
1.3g
Clean
73
£1.01per 25g protein
£144.99 bag·1 retailer
View deal
CHEAPESTOptimum Nutrition Gold Standard 100% Casein

Optimum Nutrition

Gold Standard 100% Casein

Casein
86 bought·Cookies & Cream · 1.8kg
Protein
18.5g
Kcal
88
Carbs
1.5g
Clean
74
£1.03per 25g protein
£54.99 bag·1 retailer
View deal
CHEAPESTOptimum Nutrition Gold Standard 100% Casein
Optimum Nutrition

Gold Standard 100% Casein

Casein1.8kg
86 bought this week
Protein
18.5g
Kcal
88
Carbs
1.5g
Clean
74
£1.03per 25g protein
£54.99 bag·1 retailer
View deal
Optimum Nutrition Gold Standard 100% Whey 900g

Optimum Nutrition

Gold Standard 100% Whey 900g

Whey concentrate
Chocolate Orange · 900g
Protein
19.8g
Kcal
93
Carbs
1.3g
Clean
72
£1.05per 25g protein
£29.95 bag·1 retailer
View deal
● TrendingOptimum Nutrition Gold Standard 100% Whey 900g
Optimum Nutrition

Gold Standard 100% Whey 900g

Whey concentrate900g
Protein
19.8g
Kcal
93
Carbs
1.3g
Clean
72
£1.05per 25g protein
£29.95 bag·1 retailer
View deal
Optimum Nutrition Gold Standard 100% Whey Protein 300g – 10 Servings | 24g Protein | Informed Choice

Optimum Nutrition

Gold Standard 100% Whey Protein 300g – 10 Servings | 24g Protein | Informed Choice

Whey concentrate
Vanilla · 300g
Protein
19.8g
Kcal
93
Carbs
1.3g
Clean
70
£1.05per 25g protein
£9.95 bag·1 retailer
View deal
Optimum Nutrition Gold Standard 100% Whey Protein 300g – 10 Servings | 24g Protein | Informed Choice
Optimum Nutrition

Gold Standard 100% Whey Protein 300g – 10 Servings | 24g Protein | Informed Choice

Whey concentrate300g
Protein
19.8g
Kcal
93
Carbs
1.3g
Clean
70
£1.05per 25g protein
£9.95 bag·1 retailer
View deal
Optimum Nutrition Gold Standard 100% Whey - Elite Series

Optimum Nutrition

Gold Standard 100% Whey - Elite Series

Whey concentrate
Various · 2.27kg
Protein
19.8g
Kcal
95
Carbs
1.4g
Clean
73
£1.07per 25g protein
£76.99 bag·1 retailer
View deal
● TrendingOptimum Nutrition Gold Standard 100% Whey - Elite Series
Optimum Nutrition

Gold Standard 100% Whey - Elite Series

Whey concentrate2.27kg
Protein
19.8g
Kcal
95
Carbs
1.4g
Clean
73
£1.07per 25g protein
£76.99 bag·1 retailer
View deal
Browse All Optimum Nutrition Products (115)
  • Optimum Nutrition — 100% Casein Protein 1.8kg Powder
  • Optimum Nutrition — 100% Casein Protein 896g Powder
  • Optimum Nutrition — Clear Plant Protein 280g Lime Sorbet
  • Optimum Nutrition — Clear Protein 100% Plant Protein Isolate Powder - 280g (10 Servings)
  • Optimum Nutrition — Clear Protein 280g
  • Optimum Nutrition — Gold Standard 100% - 5lb
  • Optimum Nutrition — Gold Standard 100% Casein
  • Optimum Nutrition — Gold Standard 100% Casein
  • Optimum Nutrition — Gold Standard 100% Casein
  • Optimum Nutrition — Gold Standard 100% Casein (1.8kg)
  • Optimum Nutrition — Gold Standard 100% Casein (924g)
  • Optimum Nutrition — Gold Standard 100% Casein 1816g
  • Optimum Nutrition — Gold Standard 100% Casein 896g
  • Optimum Nutrition — Gold Standard 100% Casein Elite
  • Optimum Nutrition — Gold Standard 100% Casein Elite 908 g
  • Optimum Nutrition — Gold Standard 100% Casein Protein - 2lbs
  • Optimum Nutrition — Gold Standard 100% Casein Protein Powder
  • Optimum Nutrition — Gold Standard 100% Casein Protein Powder
  • Optimum Nutrition — Gold Standard 100% Casein Protein Powder - Elite Series - 924g (28 Servings)
  • Optimum Nutrition — Gold Standard 100% Isolate
  • Optimum Nutrition — Gold Standard 100% Isolate 930g
  • Optimum Nutrition — Gold Standard 100% Isolate 930g Powder
  • Optimum Nutrition — Gold Standard 100% Isolate Protein Chocolate 930g
  • Optimum Nutrition — Gold Standard 100% Isolate Protein Strawberry 930g
  • Optimum Nutrition — Gold Standard 100% Isolate Protein Vanilla 930g
  • Optimum Nutrition — Gold Standard 100% Isolate Whey Protein powder
  • Optimum Nutrition — Gold Standard 100% Plant 684g Powder
  • Optimum Nutrition — Gold Standard 100% Plant Based Protein
  • Optimum Nutrition — Gold Standard 100% Plant Based Protein Powder - 330g (20 Servings)
  • Optimum Nutrition — Gold Standard 100% Plant Based Protein Powder - Elite Series - 684g (21 Servings)
  • Optimum Nutrition — Gold Standard 100% Plant Protein 684g
  • Optimum Nutrition — Gold Standard 100% Plant Protein 684g – Vegan Protein Powder | 24g Protein
  • Optimum Nutrition — Gold Standard 100% Whey - Elite Series
  • Optimum Nutrition — Gold Standard 100% Whey - Elite Series 2.27 kg
  • Optimum Nutrition — Gold Standard 100% Whey (2.27kg / 2kg)
  • Optimum Nutrition — Gold Standard 100% Whey 1.67kg
  • Optimum Nutrition — Gold Standard 100% Whey 1.6kg
  • Optimum Nutrition — Gold Standard 100% Whey 2.27kg
  • Optimum Nutrition — Gold Standard 100% Whey 2.27kg Powder
  • Optimum Nutrition — Gold Standard 100% Whey 310g
  • Optimum Nutrition — Gold Standard 100% Whey 4.54kg
  • Optimum Nutrition — Gold Standard 100% Whey 4.5kg Powder
  • Optimum Nutrition — Gold Standard 100% Whey 450g
  • Optimum Nutrition — Gold Standard 100% Whey 450g Powder
  • Optimum Nutrition — Gold Standard 100% Whey 895g - 908g
  • Optimum Nutrition — Gold Standard 100% Whey 900g
  • Optimum Nutrition — Gold Standard 100% Whey 908g Powder
  • Optimum Nutrition — Gold Standard 100% Whey Powder French Vanilla Crème 2.28kg
  • Optimum Nutrition — Gold Standard 100% Whey Powder Strawberry 2.28kg
  • Optimum Nutrition — Gold Standard 100% Whey Powder Vanilla Ice Cream 2.2kg
  • Optimum Nutrition — Gold Standard 100% Whey Protein
  • Optimum Nutrition — Gold Standard 100% Whey Protein
  • Optimum Nutrition — Gold Standard 100% Whey Protein 1.67kg
  • Optimum Nutrition — Gold Standard 100% Whey Protein 300g – 10 Servings | 24g Protein | Informed Choice
  • Optimum Nutrition — Gold Standard 100% Whey Protein 4.54kg Delicious Strawberry
  • Optimum Nutrition — Gold Standard 100% Whey Protein 900g
  • Optimum Nutrition — Gold Standard 100% Whey Protein 908g – 30 Servings | 24g Protein
  • Optimum Nutrition — Gold Standard 100% Whey Protein Banana Cream 2.28kg
  • Optimum Nutrition — Gold Standard 100% Whey Protein Banana Cream 900g
  • Optimum Nutrition — Gold Standard 100% Whey Protein Chocolate Hazelnut 2.27kg
  • Optimum Nutrition — Gold Standard 100% Whey Protein Chocolate Hazelnut 896g
  • Optimum Nutrition — Gold Standard 100% Whey Protein Chocolate Peanut Butter 896g
  • Optimum Nutrition — Gold Standard 100% Whey Protein Double Rich Chocolate 2.26kg
  • Optimum Nutrition — Gold Standard 100% Whey Protein Double Rich Chocolate 465g
  • Optimum Nutrition — Gold Standard 100% Whey Protein Double Rich Chocolate 899g
  • Optimum Nutrition — Gold Standard 100% Whey Protein Extreme Milk Chocolate 896g
  • Optimum Nutrition — Gold Standard 100% Whey Protein French Vanilla Crème 900g
  • Optimum Nutrition — Gold Standard 100% Whey Protein Isolate
  • Optimum Nutrition — Gold Standard 100% Whey Protein Powder
  • Optimum Nutrition — Gold Standard 100% Whey Protein Powder
  • Optimum Nutrition — Gold Standard 100% Whey Protein Powder - Elite Series
  • Optimum Nutrition — Gold Standard 100% Whey Protein Strawberry 450g
  • Optimum Nutrition — Gold Standard 100% Whey Protein Strawberry 900g
  • Optimum Nutrition — Gold Standard 100% Whey Protein Vanilla Ice Cream 450g
  • Optimum Nutrition — Gold Standard 100% Whey Protein Vanilla Ice Cream 900g
  • Optimum Nutrition — Gold Standard 100% Whey Protein White Chocolate & Raspberry 900g
  • Optimum Nutrition — Gold Standard Casein Protein Powder 1.82kg
  • Optimum Nutrition — Gold Standard Casein Protein Powder 924g
  • Optimum Nutrition — Gold Standard Whey Protein Powder 2.27kg
  • Optimum Nutrition — Gold Standard Whey Protein Powder 4.54kg
  • Optimum Nutrition — Gold Standard Whey Protein Powder 908g
  • Optimum Nutrition — Gold Standard Whey Sachet Box - Elite Series
  • Optimum Nutrition — Gold Standard Whey Sachet Box - Elite Series 24 Sachets
  • Optimum Nutrition — Platinum Hydro Whey 1.5kg Powder
  • Optimum Nutrition — Platinum Hydro Whey 1.6kg
  • Optimum Nutrition — Platinum Hydrowhey
  • Optimum Nutrition — Platinum Hydrowhey Hydrolysed Whey Protein Powder - 1.6kg (40 Servings)
  • Optimum Nutrition — Serious Mass
  • Optimum Nutrition — Serious Mass
  • Optimum Nutrition — Serious Mass 12lb - Chocolate
  • Optimum Nutrition — Serious Mass 2.73kg
  • Optimum Nutrition — Serious Mass 2.7kg
  • Optimum Nutrition — Serious Mass 2.7kg Powder
  • Optimum Nutrition — Serious Mass 5.45kg
  • Optimum Nutrition — Serious Mass 5.4kg
  • Optimum Nutrition — Serious Mass 5.4kg Powder
  • Optimum Nutrition — Serious Mass Banana 2.73kg
  • Optimum Nutrition — Serious Mass Chocolate 1.34kg
  • Optimum Nutrition — Serious Mass Chocolate 2.73kg
  • Optimum Nutrition — Serious Mass Chocolate 5.4kg
  • Optimum Nutrition — Serious Mass Chocolate Peanut Butter 2.73kg
  • Optimum Nutrition — Serious Mass Chocolate Peanut Butter 5.45kg
  • Optimum Nutrition — Serious Mass Gainer
  • Optimum Nutrition — Serious Mass Gainer 2.7kg
  • Optimum Nutrition — Serious Mass Powder Banana 5.4kg
  • Optimum Nutrition — Serious Mass Protein Powder 2.72kg
  • Optimum Nutrition — Serious Mass Protein Powder 5.45kg
  • Optimum Nutrition — Serious Mass Strawberry 2.73kg
  • Optimum Nutrition — Serious Mass Strawberry 5.4kg
  • Optimum Nutrition — Serious Mass Vanilla 1.34kg
  • Optimum Nutrition — Serious Mass Vanilla 2.73kg
  • Optimum Nutrition — Serious Mass Vanilla 5.4kg
  • Optimum Nutrition — Serious Mass Weight Gainer Protein Powder
  • Optimum Nutrition — Serious Mass Weight Gainer Protein Powder - Elite Series - 2.73kg (8 Servings)
  • Optimum Nutrition — Whey Protein Powder 100% Concentrate

About Optimum Nutrition

Live UK prices on every Optimum Nutrition product we track, ranked by cost per 25g of protein. Updated weekly.

Related

Cheapest OverallWhey ConcentrateWhey IsolateVegan

Frequently Asked Questions

How much does Optimum Nutrition Gold Standard Whey cost in the UK?

Optimum Nutrition whey protein currently ranges from £0.84 to £3.96 per 25g of protein across the UK retailers we track. The cheapest product right now is Gold Standard 100% Whey Protein Powder 4.54kg. Expect to pay 30 to 50 percent more than UK value brands for the Gold Standard name.

Which size is cheapest, Gold Standard Whey 2.27kg or 4.54kg?

The 4.54kg tub almost always works out cheaper per 25g of protein than the 2.27kg, because the price per kilo drops on the larger size. The table above ranks every Optimum Nutrition size by live cost per 25g, so you can confirm the cheapest tub before you buy.

Is there an Optimum Nutrition whey isolate or vegan protein?

Yes. Optimum Nutrition makes Gold Standard 100% Isolate for a leaner, lower-carb whey, and Gold Standard Plant as a vegan option. Both appear in the comparison above alongside the standard whey, casein and Serious Mass, ranked by cost per 25g of protein.

How many servings are in a tub of Optimum Nutrition whey?

It depends on the size. Gold Standard 100% Whey is sold in tubs around 2.27kg (roughly 71 servings) and 4.54kg (roughly 146 servings) of about 30g each. Check the specific product in the table above for its exact serving count and cost per 25g of protein.

Where is Optimum Nutrition cheapest in the UK?

Third-party retailers such as Amazon, Bodybuilding Warehouse and Holland and Barrett regularly undercut Optimum Nutrition's own site on Gold Standard and other core products. The table above shows live UK prices across every retailer we track, so you can pick the cheapest for the product and size you want.

Is Gold Standard Whey Informed Sport certified?

Standard Gold Standard 100% Whey is Informed Choice certified. Specific variants including Gold Standard 100% Whey England Rugby and Gold Standard Whey Elite Series are additionally Informed Sport registered. Check the product listing for current certification status.

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Tracking 98 UK retailers
Optimum NutritionApplied NutritionThe Protein WorksGrenadeUSNReflex NutritionBulkMyProteinFormHuelHolland & BarrettAmazonBootsTescoSainsbury’sMyveganMuscle FoodProtein DynamixPhDWarriorOptimum NutritionApplied NutritionThe Protein WorksGrenadeUSNReflex NutritionBulkMyProteinFormHuelHolland & BarrettAmazonBootsTescoSainsbury’sMyveganMuscle FoodProtein DynamixPhDWarrior
Methodology

How we rank every bag.

Independent, transparent, and updated weekly. Here's what goes into each score.

01
Cost normalised to £/25g
Every bag divided by its true protein weight, so you see the real cost of a scoop across any size or brand.
02
Protein quality, not just %
Protein %, leucine and digestibility feed the Performance score. A 90% isolate and a 90% vegan blend are not the same.
03
Clean-label audit
Ingredient count, artificial sweeteners, added sugars, third-party certifications. 0 to 100 score.
04
Social and review signals
Weekly purchase volume and weighted review scores surface what people actually re-buy, not just what ranks on search.
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